:root{--bg:#fff;--soft:#f5f5f7;--ink:#111113;--muted:#6e6e73;--line:rgba(0,0,0,.1);--max:1120px;--text:720px;--radius:26px}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{font-family:Inter,-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;color:var(--ink);background:var(--bg);line-height:1.55;-webkit-font-smoothing:antialiased}
.nav{position:fixed;inset:0 0 auto;z-index:20;background:rgba(255,255,255,.82);backdrop-filter:blur(18px);border-bottom:1px solid var(--line)}
.nav-inner{height:58px;max-width:var(--max);margin:auto;padding:0 22px;display:flex;align-items:center;justify-content:space-between}
.nav img{width:43px;display:block}.nav a{text-decoration:none;color:var(--ink)}
.nav-back{font-size:13px;font-weight:600}.nav-back:hover{opacity:.6}
.case-hero{min-height:100svh;padding:112px 24px 34px;display:flex;align-items:flex-end;background:#050505;color:#fff;position:relative;overflow:hidden}
.hero-media{position:absolute;inset:0}.hero-media video,.hero-media img{width:100%;height:100%;object-fit:cover;display:block;filter:brightness(.58)}
.hero-placeholder{width:100%;height:100%;display:flex;align-items:center;justify-content:center;background:linear-gradient(145deg,#50605d,#111);font-size:clamp(44px,9vw,130px);font-weight:700;letter-spacing:-.06em;color:rgba(255,255,255,.2)}
.hero-placeholder.warm{background:linear-gradient(145deg,#8e5d3f,#21130e)}.hero-placeholder.sand{background:linear-gradient(145deg,#b8aa94,#514b43)}
.case-hero::after{content:"";position:absolute;inset:0;background:linear-gradient(to top,rgba(0,0,0,.88),transparent 64%)}
.hero-copy{position:relative;z-index:1;width:100%;max-width:var(--max);margin:auto}
.hero-eyebrow{font-size:11px;font-weight:700;letter-spacing:.17em;text-transform:uppercase;color:rgba(255,255,255,.62);margin-bottom:18px}
.hero-copy h1{font-size:clamp(58px,10vw,132px);line-height:.88;letter-spacing:-.065em;margin-bottom:28px}
.hero-line{display:flex;justify-content:space-between;align-items:end;gap:30px;border-top:1px solid rgba(255,255,255,.28);padding-top:20px}
.hero-concept{font-size:clamp(20px,3vw,34px);line-height:1.15;max-width:650px;letter-spacing:-.025em}
.hero-scope{text-align:right;font-size:13px;line-height:1.7;color:rgba(255,255,255,.7)}
.section{padding:118px 24px}.section.soft{background:var(--soft)}.section.dark{background:#050505;color:#fff}
.inner{max-width:var(--max);margin:auto}.reading{max-width:var(--text);margin:auto}
.label{font-size:11px;font-weight:700;letter-spacing:.17em;text-transform:uppercase;color:var(--muted);margin-bottom:24px}.dark .label{color:#86868b}
h2{font-size:clamp(38px,6vw,68px);line-height:1.02;letter-spacing:-.045em;margin-bottom:34px}
.prose{font-size:clamp(18px,2.2vw,23px);line-height:1.55;color:var(--muted)}.prose+p{margin-top:22px}.dark .prose{color:#a1a1a6}
.split{display:grid;grid-template-columns:minmax(220px,.42fr) minmax(0,1fr);gap:80px;align-items:start}
.execution-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:1px;background:var(--line);border:1px solid var(--line);border-radius:var(--radius);overflow:hidden;margin-top:54px}
.execution-item{background:#fff;padding:38px}.execution-item span{display:block;font-size:11px;letter-spacing:.15em;color:#aaa;margin-bottom:42px}.execution-item h3{font-size:23px;letter-spacing:-.025em;margin-bottom:12px}.execution-item p{font-size:15px;color:var(--muted)}
.results{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;background:rgba(255,255,255,.16);border:1px solid rgba(255,255,255,.16);border-radius:var(--radius);overflow:hidden;margin-top:58px}.result{background:#050505;padding:42px 30px}.result strong{display:block;font-size:clamp(38px,5vw,66px);line-height:1;letter-spacing:-.05em}.result span{display:block;margin-top:13px;color:#86868b;font-size:14px}
.testimonial-layout{max-width:var(--max);margin:auto;display:grid;grid-template-columns:minmax(260px,.72fr) minmax(0,1.28fr);gap:72px;align-items:center}.testimonial-copy h2{margin-bottom:24px}.testimonial-media{overflow:hidden;border-radius:var(--radius);background:#050505;box-shadow:0 24px 60px rgba(0,0,0,.12)}.testimonial-media video{display:block;width:100%;max-height:680px;object-fit:contain;background:#050505}
.gallery{display:grid;grid-template-columns:repeat(12,1fr);gap:18px;margin-top:56px}.gallery-item{grid-column:span 6;aspect-ratio:4/3;border-radius:var(--radius);overflow:hidden;background:linear-gradient(145deg,#e6e6e9,#c9c9cf);position:relative}.gallery-item.wide{grid-column:1/-1;aspect-ratio:16/8}.gallery-item.tall{aspect-ratio:4/5}.gallery-item video,.gallery-item img{width:100%;height:100%;object-fit:cover;display:block}.gallery-item::after{content:attr(data-label);position:absolute;left:20px;bottom:18px;font-size:10px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:rgba(0,0,0,.42)}.gallery-item:has(video)::after{color:rgba(255,255,255,.72);text-shadow:0 1px 10px #000}
.tools{display:flex;flex-wrap:wrap;gap:10px;margin-top:36px}.tool{font-size:13px;border:1px solid var(--line);border-radius:999px;padding:9px 15px;color:var(--muted)}
.next{display:flex;justify-content:space-between;align-items:center;text-decoration:none;color:var(--ink);border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:32px 0;margin-top:80px}.next small{display:block;font-size:10px;letter-spacing:.15em;text-transform:uppercase;color:var(--muted);margin-bottom:6px}.next strong{font-size:26px;letter-spacing:-.03em}.next-arrow{font-size:30px}
.cta{text-align:center}.cta h2{max-width:850px;margin:0 auto 26px}.cta .prose{max-width:660px;margin:auto}.btn{display:inline-block;margin-top:38px;background:#111;color:#fff;text-decoration:none;font-weight:600;padding:14px 28px;border-radius:999px}
.footer{padding:32px 24px;border-top:1px solid var(--line);font-size:12px;color:var(--muted)}.footer-inner{max-width:var(--max);margin:auto;display:flex;justify-content:space-between;gap:20px}.footer a{color:inherit}
@media(max-width:760px){.case-hero{padding:100px 20px 28px}.hero-line,.split{display:block}.hero-scope{text-align:left;margin-top:24px}.section{padding:82px 20px}.split{gap:0}.split>.label{margin-bottom:24px}.execution-grid,.results{grid-template-columns:1fr}.execution-item{padding:30px}.testimonial-layout{grid-template-columns:1fr;gap:36px}.testimonial-media video{max-height:72svh}.gallery{gap:12px}.gallery-item,.gallery-item.wide{grid-column:1/-1;aspect-ratio:4/3}.footer-inner{display:grid;text-align:center}.next{margin-top:56px}}